Monday, April 1, 2013

Module 3 Awareness Poster

This is an awareness poster meant to prompt people to contact their congressman and ask to stop sequestration.  I ended up deviating quite a bit from my original sketches.  I didn't like how the designs were coming out when I tried to implement the concepts in Photoshop.  In the end, I made it simple and to the point.  I started by utilizing some of the embossing and beveling techniques, as well as inner shadow and drop shadow, and completed with the strong layer effect.  Then I tried my hand at the 3D font techniques.  I found it rather difficult since the video was based on CS5 which has repousse -  CS6 does not use repousse in the same fashion as it is taught in the CS5 video.  I looked up some of the techniques in the Adobe forums and I finally figured out some of it. I experimented with a few fonts and finally chose the font Pencil Stencil from dafont.com and created by SpiderRaysFonts. Once I got the words down, I had to figure out an appropriate background.  I wanted to play with some textured layers and try to give the impression of words carved in stone.  It didn't quite come out the way I intended, but I still like it.  I used a picture of a rusted piece of sheet metal and used simple gradient layer to make it stony looking.  Finally the hardest part – what to use for an impacting symbol.  I chose a picture of the capital building.  I added a dissolve blending mode to it.  Not quite what I envisioned when I started, but I’m still happy with the final product.  Only thing I would change now would be to go back and play some more to achieve the etched/beveled look with some of the words that I was going for.  I really like what Deke McClelland did with the 3D font, and would've like to get more of that effect.

Awareness Poster

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